Tag Archives: Strategy
The Complete Online Strategy
There’s much more to a website than just a website, and I’m not talking about the technical. The website is a fundamental piece of your online presence. Its your home storefront online. It is the center of your online campaigns and the biggest impression someone can have of your business online. It is the destination Continue Reading
An Overview of SEO
What is it? Search Engine Optimization (SEO) is an Internet Marketing strategy that helps to improve the ranking and visibility of a website or web page in search engines via natural search results (unpaid). SEO is the processing of increasing a website’s ranking by having the search results appear higher up on the page. In Continue Reading
The New Marketing Environment – Thought Leadership
With the birth of the internet two decades ago came dramatic change to the common business model. Businesses now have access to market not only to the consumers in their direct region, but to consumers all over the world using the internet. Along with this dynamic, consumers have also changed. The days of internet pop-up Continue Reading
How to Start a Social Media Campaign
So you’re wondering how to get a jump on social media. It’s about time. Social media has been around for quite a while now. Twitter was founded in 2006. Facebook was formed by a Harvard drop out in 2004. And new social outlets are popping up every day. Buzz, FourSquare, and StumbleUpon are recent success stories. Continue Reading